Are You having trouble reaching Your Target Market Online?
With low-costs and highly targeted promotion to local, national and worldwide internet users, it is easy to see why online marketing is quickly growing in popularity.
It is not just large corporations that can benefit. At Eightball Media we offer you smart and affordable online marketing options. Our ongoing online marketing support packages can help you market your business online. We can target from a few suburbs around the Logan, Brisbane Area, through to States and Territories to International markets world wide!
Marketing your business website online quickly puts your business one click away to potential customers. We can target online marketing campaigns through:
– Search Engine Marketing (Using Search Engines such as Google and Yahoo)
– Online Media (Advertising) Campaigns on High traffic websites
– The use of animated banners and images
– Optimisation of your website to best perform on search engines (also known as Search Engine Optimisation or SEO)
The Process
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Search Engine Optimisation
Search Engine Optimisation (SEO) is a process used to increase the visibility and ranking of your website on search engines.
Why is SEO important? A high search engine ranking allows you to maintain high visitation rates to your website without high costs.
Search Engine Optimisation to work at its best requires careful planning and ongoing maintenance. This is because search engines are frequently tuning and adjusting their criteria for how they rank your website. Therefore, successful SEO must also allow for tuning and adjusting of certain elements of your website. Eightball Media can enable SEO success by ensuring that your website is easily read by search engines, and will in turn show up higher in web searches that are relevant to your business.
We can help you improve, increase and maintain a high position for your website on search engines.
Search Engine Marketing
Search Engine marketing is one of the quickest and most effective ways to instantly generate increased traffic (visitors) to your website.
Search Engine Marketing and SEO working together are a marketing force to be reckoned with. SEM enables you to target specific internet users based on their location be it city, state, or a selection of countries. SEM involves the promotion of your website via paid placement and contextual advertising. The possibilities enabled by current search engine marketing technology allow you to really gain an upper hand on your competitors.
Online Advertising
By designing text, sound, image and even movie advertisements that entice users to respond you can gain more attention and drive more traffic to your website. Of course, you have to know what type of ad is best for your business and the best place to put your ad so that it makes money for your business. That’s where Eightball Media can help.
Email Marketing
Email Marketing is a form of direct marketing which uses electronic mail as a means of communicating messages to a targeted audience. In its broadest sense, every email sent to a potential or current customer could be considered email marketing.
Advantages
– Exact numbers of viewers, counting of click throughs and new subscribers can be tracked online. Email marketing is often reported as second only to search marketing as the most effective online marketing tactic.
– Business owners can reach substantial numbers of email subscribers who have opted in (i.e. consented) to receive email communications on subjects of interest to them.
– Over half of Internet users check or send email on a typical day.
