Logos & Branding
Rochele Painting is a residential and commercial property painting company. Sam, a business developer at Rochele Painting, found Eightball by searching online for a top website developer in Brisbane and contacted us for a website refresh. Rochele Painting’s previous marketing was predominantly done via print. In today’s ever growing digital world, they knew it was time to invest in online marketing and web development. Eightball was tasked with the job of creating a website and online presence that matched the company’s exceptional work ethos and professional service.
It was important for the website to showcase Rochele Painting’s diverse services and personality. The company is family run and operated with the highest of standards by a team of people with a unique story to tell. Our goal was to convey these exacting standards and incredible customer service through their new website. Working together, we developed a clean, forward-thinking website with room to grow. The website has evolved to meet new needs, but it stills maintains the initial framework and classic style.
Rochele Painting was pleased with the website and they decided to continue working with Eightball to develop a stronger brand presence with greater reach online and off. In collaboration with Sam and the Rochele team, we came up with a complete rebranding strategy and developed a cohesive look on all collaterals. Our marketing and branding strategy included everything from brochures to car wraps, landing pages, email marketing, letterbox drops, social media, and handouts for their anniversary campaign.
Part of our digital marketing for Rochele Painting included content marketing and search engine optimisation (SEO). We put in place SEO and content marketing strategies by creating news articles, updating their portfolio and utilising keywords to boost their website’s organic reach and page rank. Content marketing has made their website an information hub. Visitors of the site are now able to view Rochele’s painting services, work portfolio, client testimonials, and informative videos and blog articles. With great content being shared on the website and through social channels, the company has received extensive reach online and a great SEO ranking.
Our work for Rochele Painting has been complemented by the tireless and timely efforts of their team. From the start, they have been active with updating their website and social media channels to showcase their industry knowledge and customer testimonials. Together, we were able to create a dynamic, informative and extensive online presence to create a stronger brand and greater customer trust.