With a decade of experience in the digital and web realm, we’ve seen many trends come and go (think keyword stuffing… which is so 2008). The one trend that has continued to grow exponentially is inbound marketing. If you don’t know what inbound marketing is, then you’ll be surprised to know that you probably come in contact with it every day. Have you ever visited a website and signed up for their email newsletter? Then, before you know it, you’ve clicked on a link in one of their campaigns and bought a new outfit!
It wasn’t accidental that you bought an outfit (or a whole new wardrobe). The online business knew that if you signed up for their newsletter, they have permission to send you regular emails with inspiration, tips, industry news… and links to their online products.
There’s a difference between a sporadic approach to online marketing and an effective inbound marketing strategy that gets the kind of results that will make you sing… or shout!
What is HubSpot?
HubSpot is online software that makes it a breeze to automate your online marketing and push your content ‘everywhere’. HubSpot makes publishing content to all your online channels quick and easy.
Publish your content to your blog, website and social media. Automate your marketing and get detailed reports of your online success.
Get the conversation started with your customers. Capture their contact details and subscribe them to your newsletter. Custom landing pages can convert visitors to sales.
Automatically send visitor emails to the right person in your sales team. Send automatic follow ups and free up your time to close sales (instead of constant ’email trails’).
Customer relationship management (CRM)
Turn your first-time online visitors to customers. A customer relationship management (CRM) makes it easy for you to get to know your customers. HubSpot can be integrated with SalesForce CRM.
Brisbane certified HubSpot partner
We are proud to be a certified HubSpot partner. We have the training and expertise to help you implement successful inbound marketing strategies. We help clients:
- Capture leads and turns leads into sales.
- Build relationships with customers.
- Increased visitor engagement online.
- Identify opportunities for sales and better meet customer needs.
We can help you integrate your existing CRM, such as SalesForce, with HubSpot or create an all-in-one marketing hub with an integrated blog, website, CRM, email marketing, workflow emails and social media publishing – all with analytical tools that help you report on the success of your inbound marketing.
A solution that grows with your business
You don’t have to be a major retailer or multi-national to get results from HubSpot. It is the solution that grows with your business. We can help you implement a simple inbound marketing strategy, using a host of free HubSpot tools, or work with you to create a fully hosted and integrated solution.
Want to find out more about attracting online visitors and turning them into sales and great customers? Talk to us today for an obligation free chat.